ProMobileBI

Data The Fuel of the Future

Organization: BestEd Games
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What was the client need?

At the height of the pandemic, it became clear that many people did not understand how to use or interpret much of the data and information around them. This created a lot of unnecessary fear and conflict as people argued over what was real. 

BestEd Games saw this gap and realized a good place to start was in the school system, particularly among middle and high schoolers. They set out to create a curriculum that taught students how to understand data and aimed to help them feel more in control of their surroundings.

How did ProMobile decide on a treatment?

The flexibility and convenience of microlearning made it an excellent choice for this undertaking. This approach keeps learners engaged because they can quickly grasp concepts in the targeted modules and see immediate progress. 

An animated video format is engaging and less intimidating than a traditional “training” course. Our choice to produce short videos encouraged viewers to engage with the content with minimal disruption to their daily activities.

What was the resulting benefit to the client?

N/A

What was unusual or interesting about this project?

This project was driven by a non-profit organization with no ties to the school system.